Fireball Cinnamon Sued for Misleading Consumers With Labels

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Key takeaways. Fireball Whisky maker Sazerac is facing a lawsuit that claims it intentionally misled customers about the contents of Fireball Cinnamon. Fireball Cinnamon is a malt-based beverage.

Fireball Cinnamon Sued for Misleading Consumers With Labels

Lead plaintiff Anna Marquez has sued Sazerac Company, Inc, which makes and markets Fireball. According to her legal filing, Marquez saw a "huge" display of Fireball Cinnamon at a gas station.

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USA TODAY. 0:00. 0:24. Those 99-cent, mini bottles of Fireball Cinnamon don't actually contain whiskey - and a class-action lawsuit filed earlier this month is accusing Fireball's maker, Sazerac.

Lawsuit Claims the Makers of Fireball are Misleading Customers

The consumer claims that he believed that the product included whisky due to similarities to Fireball Whisky's label. The defendant moved for a dismissal of the lawsuit. However, a federal judge denied the motion to dismiss. The judge determined that packaging in question could potentially confuse reasonably consumers.

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U.S. District Court for the Northern District of Illinois. Consumers are suing Sazerac Company, Inc., the makers of Fireball whiskey, for fraud and misrepresentation, as the mini bottles of the.

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In March of 2023, Fireball's parent company, Sazerac Co., responded to the lawsuit by claiming that the plaintiffs had no standing to file the lawsuit and by stating that the bottle designs were not confusing, according to Bloomberg. A few months after that, Marquez and her attorneys voluntarily dropped their complaint, according to Illinois Assistant Attorney General John P. Moynihan.

Purchased Fireball Recently? You May Be Entitled To Damages

In the lawsuit filed Jan. 7, Marquez argues that the mini bottles of Fireball whisky are "almost identical" to the bottles of Fireball Cinnamon, and are intentionally deceptive.

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The lawsuit was filed by Sheehan & Associates, P.C. According to the filing, the Sazerac Company has successfully marked up the price to a "premium" of $0.99 for the 50 milliliter bottles, "as a.

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correction. A previous version of this story's headline referred to mini bottles of Fireball and did not specify Fireball Cinnamon as the focus of the lawsuit. The story also previously featured.

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The Fireball Cinnamon class action lawsuit is Marquez, et al. v. Sazerac Co. Inc.,. Judge dismissed Coca-Cola class action over alleged false '100% recyclable' claims Gas station that sold alcohol to Alex Murdaugh's son settles lawsuit for $15M Anheuser-Busch to pay $537,000 to settle EPA safety allegations.

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A new class action lawsuit out of a federal court in Illinois alleges that the way Fireball Cinnamon is marketed is misleading and leads customers to believe they are buying whiskey when they aren.

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March 22, 2023, 4:09 PM UTC. Fireball Cinnamon Malt Beverage Buyer Drops His Deception Suit. By Julie Steinberg. Julie Steinberg. Reporter. A California consumer has voluntarily dismissed, for now, a suit alleging Sazerac Co. deceptively tries to pass off its Fireball Cinnamon malt beverage as its flagship Fireball Whisky.

Fireball Cinnamon class action claims mini bottles not actual whisky

And on Thursday, U.S. District Judge Edward Chen denied Metairie, Louisiana-based Sazerac motion to dismiss the suit, saying that many of the features of its whisky-flavored malt beverage's packaging "could affirmatively mislead consumers.". There are striking similarities between the labels for Fireball Whisky — a cinnamon-flavored, 66.

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Jan. 24, 2023, 2:58 PM PST. By Joseph Lamour. A class-action lawsuit has been filed in Cook County, Illinois against the makers of Fireball Cinnamon over what the plaintiff alleges is purposefully.

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August 30, 2023 - Fireball Cinnamon Whiskey Lawsuit Dismissed by Plaintiffs The proposed class action detailed on this page was voluntarily dismissed by the plaintiffs on May 19, 2023. The plaintiffs' one-page notice of voluntary dismissal can be found here .

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The lawsuit alleges that by making the design of the two bottles so similar, Fireball is intentionally misleading consumers. Whiskey Raiders also notes that the malt liquor variant has half the alcohol content of its distilled sibling, coming in at only 16.5% ABV, compared to the whiskey's 33%. The lawsuit points out that the deception.